The ask

AT&T was debuting a new device that could change how the SMB space could operate. AT&T FlexWare offers businesses an easier & faster way to run their network by bringing firewalls, routers, and existing network functions into one powerful device. We were tasked to talk scale to Enterprise & connectivity to SMB's as they would use FlexWare in different ways.

Huge shoutout to Jose, Jim, Justin, Barrett, Marvin, Mike, Chris and all the people BTS at ATK PLN (formally ReelFx/Shilo) in Dallas.
Their treatment made me believe they were picking up what we were putting down from day 1.

To every person who put their mitts on this I say thank you. We won 2 silver Addy's for CGI and Integrated Advertising Campaign.


online & social videos

We created :30 and :15 second videos for Enterprise and SMB markets that ran on OTT boxes, social platforms, and paid TV.


display units

We ran on sites such as Bloomberg, CNN, and others where C-Suite level persons would frequent.